Railtrack, UK's national rail network, has joined in partnership with local football clubs in a community scheme that gives local young people the opportunity of football coaching on a regular basis from FA qualified coaches. On average, Railtrack makes £12,500 funding available for each club. Railtrack's initiative targets schools and disadvantaged communities in proximity to railway lines. Eventually, there will be arrangements with football clubs across the whole Midland Zone. The aim is to help disseminate the safety message through football and also to enhance the image of the rail industry with young people.